A press conference can make or break a crisis response. These takeaways cover spokesperson selection, media handling, press conference failures, and the art of delivering a message under pressure.
4 takeaways across 3 episodes
Takeaways
- E43: “Don’t market the marketing” remains one of PR’s oldest rules for a reason.
- E43: Astronomer’s Gwyneth Paltrow ad was an elegant off-ramp—until the company kept talking.
- E58: Palantir’s CEO is framing skepticism as moral persecution, which reshapes market pressure into identity politics.
- E70: Message discipline matters more than blunt moralizing.
Related Episodes
E43, E58, E70
Related Frameworks
Narrative Contradiction
Related Companies
Amazon, Cracker Barrel, Ford, General Motors, Google, NBC, Nvidia, Palantir, Salesforce, Walmart
