Executive Summary
The following key themes and questions emerge from OCR’s insights interviews with leaders from Fortune 500 and Forbes Global 2000 companies in Quarter 1 of 2025. These questions set the agenda for OCR’s Senior Corporate Affairs Summit and address the most pressing issues impacting Corporate Affairs today:
A. Business Growth
- How are you making the case for Corporate Affairs as a growth lever in Q1?
- Under what conditions are you pulled into investor, customer, or commercial-facing work?
- How are you measuring and reporting on reputation’s contribution to business performance?
- How are you embedding yourself upstream in strategic business planning?
- What growth inflection points in Q1 required direct Comms intervention?
B. CEO Focus
- How are you syncing with a CEO focused narrowly on business outcomes this quarter?
- Under what conditions do you elevate long-term risk or brand issues to the CEO’s radar?
- How are you briefing the CEO to cut through noise with speed and clarity?
- How do you manage up when leadership attention is stretched or fixated?
- What’s working to get your CEO to prioritize corporate reputation in Q1?
C. CEO Security
- How do you balance executive protection with the optics of accessibility and humility?
- How do you tie CEO security into broader messages around employee care and organizational stability?
- Are you doing anything to reduce executive exposure without reducing public visibility or leadership presence?
- How do employees interpret visible security around senior leaders?
D. Chaos vs. Permacrisis
- How are you distinguishing between high-alert chaos and long-term permacrisis?
- When do you activate different levels of crisis governance?
- How are you helping the organization maintain focus through constant turbulence?
- What changes have you made to cadence, communication, or escalation in Q1?
- How are you reinforcing leadership calm when volatility is the norm?
E. Corporate Affairs Identity / Structure
- How are you defining Corporate Affairs in relation to Legal, GR, ESG, and HR in 2025?
- Are you restructuring the function for new influence areas?
- How are you thinking about ownership in cross-functional reputational issues?
- How are you positioning the function for agility and board visibility?
- What new roles or mandates have you taken on this quarter?
F. Government Relations (National, State, Local)
- How are you coordinating federal, state, and local messaging strategies this quarter?
- How are you aligning stakeholder messaging across conflicting jurisdictions?
- How do you manage visibility when state-level politics are reputationally risky?
- What’s your strategy for keeping Corporate Affairs and GR unified on posture?
G. Legal Jiu Jitsu
- How are you flipping legal pressure into strategic leverage this quarter?
- Under what conditions do you make legal conflicts part of your comms narrative?
- How are you coordinating with Legal without compromising privilege?
- How are you preparing for AG actions or politically motivated litigation?
- What language or messaging helps you stay in control during legal friction?
H. New Measures of Corporate Affairs Outcomes
- How are you evolving your dashboard beyond media and sentiment in Q1?
- Under what conditions do you reset outcome metrics with the CFO or board?
- How are you quantifying speed, reach, and influence in stakeholder movement?
- What new measurement tools or data sources are you piloting?
- How are you tracking the alignment between narrative goals and business impact?
I. Personal Use of AI
- How are you personally using AI to scale your own output this quarter?
- Under what conditions do you bring AI-generated content into external-facing work?
- How are you vetting AI tools for security, accuracy, and bias?
- How are you coaching your team on when to rely on AI—and when not to?
- What have you stopped doing manually because AI now does it faster or better?
J. Pushback / Rollback of DEI
- How are you navigating increased scrutiny or legislative constraints on DEI programs?
- Under what conditions are you changing DEI language, tone, or positioning?
- How are you maintaining internal momentum while softening external exposure?
- How are you preparing leaders to defend DEI as a business driver, not a political stance?
- How do you explain DEI recalibrations to employee resource groups without losing credibility?
K. Trump 2.0 / First 30 Days Impact
- How are you monitoring and triaging reputational risk from early policy shifts?
- Under what conditions are you coordinating cross-functional messaging responses?
- How are you communicating internally when public policy creates division or anxiety?
- How are you balancing access to Washington with stakeholder relationships and expectations?
- What’s your approach to engaging the federal administration without appearing aligned?