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Center for Customer Insights

At Yale’s Center for Customer Insights (YCCI) at the School of Management, the most innovative and successful companies are partnering with the world’s leading-edge academics to understand the evolving dynamics of consumer behavior. Working together, we bring the latest academic theories into the marketplace—and bring back the latest marketplace thinking to our research.
Research Center contact info, faculty members and events
are only available to OCR Network members.

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