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Institute for Research in Marketing

The Institute for Research in Marketing brings together the expertise of the Carlson School’s marketing faculty with top marketers and market research professionals from global brands, creating thought-provoking dialogue and driving the science and practice of marketing forward. This two-way conversation provides greater context for faculty research and encourages real-world adoption of that research, leading to better business strategies and more effective public policies. Michelle Champlin Bergner, an accomplished global marketing professional and adjunct marketing faculty member, serves as director of the Institute.
Research Center contact info, faculty members and events
are only available to OCR Network members.

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